As new visitors come to your website, the next vital part of the marketing process is to "capture" the details of visitors and then start to work with them as prospective clients. Your Blogsite helps you to:
- Capture Leads
- Grow Social Networks
- Grow Subscribers
Remember that this is a process of barter - Consumers want access to valuable information and you want their contact details and buying intentions!
The more valuable you can make an offer to the Consumer, the more information they will be prepared to share with you!
Your Real Estate Blogsite will be integrated to any of the following that you choose
- Feedburner - for feed syndication and RSS feeds
- iContact - for subscription to your newsletters (if you use iContact)
- MyBuyingBuddy - for lead capture. This will comprise many lead capture forms through IDX services
or even your own choice of IDX service! - .. plus other services if you need them
This approach provides the greatest opportunity to capture leads and contacts from visitors with a variety of possible interests and objectives.
Lead Capture Methods
1. My Buying Buddy Integration
MyBuyingBuddy is an integrated IDX service that provides consumers with a complete self service home search service. In exchange for registration Consumers get access to more advanced services:
- Just listed Email Alerts
- Saved properties
- Saved Searches
- Advanced MLS searching
2. Facebook FAN Box
If you have a Facebook FAN page then your "become a Fan" box can be displayed
3. iContact (and other signup forms)
If you have an iContact account for sending newsletter then we can add a Registration Form to your site.
4. RSS Feeds / Subscriptions
This is added automatically based on your Google Feedburner account (don't worry - we'll help set this up for you!)
5. Contact Us forms
Its easy to add various Contact Us forms to your Blogsite.
